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Why Scriptwriters Must Make Protagonists Suffer to Build Audience Engagement

Discover why conflict and suffering are essential tools for creating deep character connections and driving compelling narrative arcs in scriptwriting.

In the world of scriptwriting, there is a common saying that no story is worth telling in the "village of the happy people." While it is natural for a creator to grow attached to their characters, protecting them from hardship is often a disservice to the narrative. To create a story that resonates, a writer must be willing to make their protagonist suffer.

This suffering is not gratuitous; rather, it is the primary mechanism for establishing empathy, intrigue, and long-term audience investment.

The Four Pillars of Character Engagement

Building a character that sticks with an audience requires a careful balance of specific psychological triggers. When these elements overlap, they create a "sweet spot" where iconic protagonists live. According to narrative analysis from industry experts at No Film School, these pillars—intrigue, empathy, likability, and vicariousness—all rely on the presence of conflict and suffering.

1. Intrigue: The Hook of the Past

Intrigue is the factor that makes an audience ask, "Who is this person?" This is often achieved by creating a gap between who the character was and who they are now. If a protagonist has transitioned from a position of success to a state of struggle, the audience becomes desperate to fill that information vacuum. The mystery of their past suffering provides a hook that pulls the viewer into the story, eager to learn what circumstances forged the person they see on screen.

2. Empathy: The Heart of the Connection

Empathy is the most critical tool for ensuring an audience cares about a protagonist's journey. It is a common misconception that a character must be "nice" to be empathetic. In reality, empathy is born from the audience witnessing things go wrong for a character they have come to understand. By showing a character's loss—whether it be their family, their home, or their sense of identity—the writer earns the audience’s emotional investment. Taking something important away from a character forces the viewer to root for its recovery.

3. Likability: The Charm Under Pressure

Likability is often synonymous with charm or wit, but in scriptwriting, it also stems from the way a character handles injustice. Audiences will naturally gravitate toward a character who is being treated unfairly by the world around them. Even anti-heroes can become likable if they possess a specific "flavor"—such as a unique skill, a dry sense of humor, or a personal code of ethics—that they maintain while the world is actively working against them. The suffering makes their moments of competence or humor feel earned and magnetic.

4. Vicariousness: The Satisfaction of the Struggle

People watch movies and listen to stories to experience things they cannot in real life. Vicariousness allows the audience to project themselves into the protagonist's shoes. Whether the character is a world-class spy or a survivor in a desolate wasteland, their struggle allows the viewer to imagine how they would handle the same unbearable pressure. The protagonist should embody an archetype that the viewer finds satisfying to watch, especially when that character serves as an "unstoppable force" against overwhelming odds.

The Strategic Value of Conflict

Conflict is the engine of change. Without suffering, a character has no reason to evolve, and the narrative has no momentum. For creators, this means identifying what a character is most afraid of losing and then placing that very thing in jeopardy. This tension is what keeps an audience grounded in the story, regardless of how fantastical or complex the world becomes.

In business and educational storytelling, this concept translates to the "problem-solution" framework. By clearly articulating the pain points or "suffering" of a client or student, a brand can create a more compelling and relatable narrative that leads to a meaningful resolution.

Building Resilient Narratives

By mastering these four pillars, scriptwriters can move beyond flat character archetypes and create anchors for their audience. Suffering is the bridge between a digital character and a human connection.

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