A recent study presented at Podcast Movement finds that “too boring” content and “too much meaningless chat” are the top reasons listeners abandon podcasts, stressing how vital the first 60 seconds are to retain attention, and the full study is now available for free download.
Takeaways:
- Boredom is the leading cause of listener drop-off
- Rambling or off‑topic chatter early in episodes also drives people away
- Strong intros in the first minute are essential for hooking listeners
