- PodAnalyst Launch: A new tool named PodAnalyst has been launched to help podcasters unify their analytics across Apple, Spotify and YouTube. The service offers free access to podcasts with under 1,000 listeners.
- Amazon Leads Podcast Ad Spend: According to Magellan AI, Amazon was the top spender in podcast advertising last month, with GoDaddy significantly increasing its spend.
- Pocket Casts Customization: A developer has found a way to modify the code for Pocket Casts to remove advertisements, though it currently requires Android developer skills.
- Apple Podcasts Geo-Targeting: Apple Podcasts appears to have updated its website to allow creators to select specific regions where their shows are available.
- ClearMyVoice Service: A new service, ClearMyVoice, offers to remove noise, filler words, and pauses from audio for $5.50 per 5 hours, with a 30-minute free trial.
- RedCircle Attribution Improvement: RedCircle improved its campaign impression data accuracy and reduced setup time by switching to Magellan AI for attribution data.
- Music Licensing in Podcasts: Coleman Insights and Pantheon Media discussed music licensing in podcasts, suggesting music companies allow licensing and hosting companies administer it.
- Chrome's AI Webpage Overviews: Chrome users on Android can now access an AI-powered overview of webpages they are reading.
- Independent Podcast Awards Host: Comedian and podcaster Harriet Kemsley will host the Independent Podcast Awards in London on October 15th.
- The Guardian Hires Producer: The Guardian has hired Jonathan Menjivar to produce its first U.S video. podcast.
- New True Crime Podcast: PAVE Studios has launched a new true crime podcast titled "Crimes Of…".
This Week in Podcasting: PodAnalyst Launch, Amazon Ad Spend, and More
Key updates in podcasting include PodAnalyst’s analytics tool launch, Amazon leading ad spend, and Apple Podcasts adding geo-targeting features.
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