The holiday season isn’t just for gift guides—it’s a smart time to launch or promote a digital product.
If you’re a creator, coach, educator, or consultant, packaging your knowledge into a downloadable product or private podcast can generate passive income and deepen your community connection.
Holiday timing creates urgency and alignment: people are looking for meaningful gifts, year-end learning, and content to consume during time off.
Whether it’s a mini-course, coaching program, private feed, or paid download, digital content can be “wrapped” like a gift—without inventory, shipping, or overhead.
What creators can launch during the holidays:
- Private audio series (e.g., a “goal-setting” podcast feed)
- Year-in-review podcast episodes or video bundles
- Coaching packages with custom video/audio add-ons
- Branded templates or digital workbooks tied to your content
Pair your launch with a holiday campaign: offer a “founders’ discount,” add a festive theme, or bundle in bonus episodes. Platforms like Hello Audio, Podia, and Kajabi make it easier than ever to publish gated content.
