Posting at the right time on TikTok can dramatically boost your content’s visibility. As TikTok grows past 1.6 billion monthly users, timing – alongside content quality – is key to standing out in a crowded feed.
Key Timing Takeaways
- Best Days: Tuesday, Thursday and Friday lead in engagement.
- Best Times: Mornings (8–10 a.m.) and evenings (7–10 p.m.) are most active.
- Weekends: Aim for mid-morning and late evening posts.
- Audience Habits: Know your viewers’ time zones and routines.
Day-by-Day Breakdown
- Monday: 6 a.m., 9 a.m., 5 p.m., 10 p.m. – moderate performance, with peaks before and after work.
- Tuesday: 2 p.m., 4 p.m., 8 p.m. – top performer with high afternoon and evening engagement.
- Wednesday: 7 a.m., 6 p.m., 9 p.m. – midweek boosts come early and late.
- Thursday: 8 a.m., 12 p.m., 5 p.m., 7 p.m. – great all-around day.
- Friday: 6 a.m., 2 p.m., 4 p.m., 6 p.m. – weekend anticipation drives views.
- Saturday: 9–11 a.m., 5 p.m., 7 p.m., 9 p.m. – weekends favor morning and evening.
- Sunday: 8–10 a.m., 4 p.m., 8 p.m. – great for winding down content.
Regional Insights
- U.S.: Post between 7 a.m.-12 p.m. on top days (Tue, Thu, Sat).
- UK: Try 8–10 a.m. and 6-9 p.m. on Mon, Wed, Fri.
- India: Best times are 7-9 a.m., 1-3 p.m., and 5-8 p.m.
- Nigeria: Mid-morning and evenings perform best on Wed, Fri, Sat.
Tips for Success
Hook viewers early, use trends creatively, and don’t delete slow starters. Stay consistent and post vertical, valuable content.